Prolonging

Prolonging


Brand Overview

Prolonging

is a specialized line from Doc Johnson, a well-established brand in the adult novelty industry with a rich history dating back to 1976. Known for its innovation in sexual wellness products, Doc Johnson has introduced Prolonging to cater specifically to those seeking to enhance and extend their intimate moments. This brand focuses on products that help users manage and prolong their sexual experiences, aligning with Doc Johnson’s mission to enhance personal pleasure and intimacy.


Product Range and Innovation

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Prolonging Cream

: A topical solution designed to delay ejaculation, allowing for longer-lasting intimacy. The cream is formulated with mild anesthetics to slightly desensitize, promoting endurance without significantly reducing sensation.

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Prolonging Spray

: Offers a quick, easy-to-use alternative to the cream, providing the same benefits in a discreet, aerosol form. The spray is ideal for those who prefer a less tactile application method.

Innovation

: Prolonging products incorporate cutting-edge technology in desensitization, ensuring that the reduction in sensitivity does not detract from the overall experience. Ingredients are carefully selected for their efficacy and skin-friendly properties, ensuring safety and comfort.


Market Strategy and Customer Engagement

Prolonging targets:
– Couples looking to extend their intimate time together.
– Individuals interested in personal performance enhancement.
– The sexually adventurous seeking new ways to explore pleasure.

Engagement Strategies

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Educational Content

: Blog posts, tutorials, and guides on sexual health, performance, and intimacy.
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Social Media Campaigns

: Engaging users with discussions, polls, and testimonials about extended pleasure.
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Loyalty Programs

: Offering discounts, samples, and exclusive content for repeat customers.


Packaging and Presentation

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Discreet Packaging

: Products come in plain, unmarked packaging to ensure privacy.
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Elegant Design

: The bottles and containers feature a sleek, modern design, appealing to a sophisticated consumer base.
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Informative Labels

: Clear instructions and safety information are provided, enhancing user trust and satisfaction.


Retail Support

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Training

: Retail staff are provided with training on how to discuss Prolonging products with customers, focusing on education and sensitivity.
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Point of Sale Displays

: Attractive, informative displays that highlight the benefits of the products.
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Marketing Collateral

: Brochures, sample packs, and promotional materials to aid in-store promotion.


Future Prospects and Brand Expansion

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Product Expansion

: Introducing new variants like different scents or additional active ingredients for varied experiences.
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Global Expansion

: Plans to increase market presence in Europe and Asia where demand for sexual wellness products is growing.
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Partnerships

: Collaborations with sex therapists, educators, and influencers to broaden reach and credibility.
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Tech Integration

: Exploring apps or devices that can complement the use of Prolonging products, enhancing the user experience through technology.

Prolonging by Doc Johnson represents a commitment to enhancing sexual health and intimacy through innovative products designed for both performance and pleasure. With a focus on quality, education, and customer engagement, Prolonging is poised to continue its growth in the adult novelty market, offering users a chance to prolong their pleasure and deepen their connections.